CASE STUDY

Good clients through referrals, out of every formal tender.

SPEDO is a growing logistics and courier service in northern Germany. Referrals worked well; formal tenders regularly did not. Anyone who checked online found nothing that would build trust.

SPEDO GmbHCLIENT
Logistics & courier serviceINDUSTRY
Website, copy, lead formsSERVICE
Hamburg · Bremen · BremerhavenREGION
Live since 2025STATUS
SPEDO GmbH homepage, transport and container logistics in Hamburg, Bremen and Bremerhaven
01 · STARTING POINT

Referrals, yes. Tenders, no.

SPEDO won good clients through personal referrals. But as soon as a formal tender was involved, it fell down on something that had nothing to do with the service itself: the old website left no professional impression.

Prospective clients found almost no information about the company online. No scope of service, no references, no sense of who they would be dealing with. Neither the fleet nor the experience was missing — the proof was.

02 · SOLUTION

Make visible what was already there.

A completely new web presence that communicates what defines SPEDO: reliability, regional presence and industry experience. A clear view of the services, a professional appearance, and forms clients can use to enquire directly.

A

Services you grasp at a glance

Transport, courier work and container logistics separated clearly instead of buried in prose.

B

A presence built to be vetted

Designed for the moment someone looks the company up before awarding a contract.

C

Copy that backs up the experience

Regional presence, own fleet and processes spelled out instead of industry boilerplate.

D

Lead forms, not just a phone number

Enquiries arrive structured and can be assessed without a call back first.

Really happy with it! We finally come across as professional when we bid for contracts.
Vasil StoyanovMANAGING DIRECTOR, SPEDO GMBH
03 · RESULT

The presence now holds up to scrutiny.

The difference that matters is not a metric but the first impression on clients who previously could find nothing about SPEDO. The company now enters tenders with a presence that matches the work.

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